Erika Woldman Hecht is the founder of Market Ascent, the creator of the Growth Through Industry Leadership™ (GTIL) framework and author of The Leader Effect. ™  She is on a mission to create a better future by helping more technology companies realize their fuller potential, faster.

Hecht passionately believes that technology companies whose products and solutions are shaping the future have a unique opportunity to multiply their sales and impact by taking an industry leadership mindset, position, and go-to-market approach to grow faster and make a bigger difference in the world.

For more than 25 years, she has helped growth-driven technology companies accelerate revenue, build market trust, and lead their industries. Her expertise spans business strategy, go-to-market acceleration, organizational thought leadership, and ecosystem co-innovation. Erika has partnered with organizations ranging from start-ups to Fortune 50 companies, including IBM and pioneering space and energy tech firms, helping them grow faster by becoming trusted leaders who shape their industries’ futures.

A champion of integrated strategy, sales, marketing, and business development, her work has fueled double-digit growth for companies of all sizes, enabling clients to unlock transformational market advantage. When she’s not collaborating with clients, Erika co-innovates with leaders to grow New Mexico’s space and tech ecosystems, co-founds initiatives like Girls Into Tech, and proudly supports NewSpace Nexus’ Pathways to the Stars program to foster the next generation of technology leaders.